OYU Botanica
Founded by TugsOyun Davaadorj · United States · Sustainability · Generating revenue
Oyu Botanica creates award-winning, EWG-verified, vegan skincare products that combine the power of plants and science to deliver clean, effective, and sustainable beauty solutions. Our mission is to nurture healthy skin while caring for people and the planet.
Mission OYU Botanica’s mission is to create clean, effective, and ethically sourced skincare that blends plant-based science with sustainable practices. We are committed to transparency, safety, and environmental responsibility—crafting EWG-Verified, vegan, and cruelty-free products that nourish skin while protecting the planet. Our vision is to make high-performance, natural skincare accessible to conscious consumers who value both results and responsibility. Target Geography Our primary market focus is the United States, with an emphasis on urban centers and wellness-focused communities in California, Colorado, and New York. We are also targeting international expansion into Mongolia and East Asia within the next three years, leveraging cultural heritage botanicals as a unique brand differentiator.
Social Impact At OYU Botanica, our mission goes beyond skincare—we’re committed to creating positive change for people, communities, and the planet. Empowering Women Entrepreneurs – We prioritize working with women-owned suppliers and artisans, and we aim to allocate a percentage of profits to support women-led businesses in underserved communities, both in the U.S. and internationally. Sustainable Sourcing & Packaging – Our ingredients are ethically sourced from farms and producers who practice environmental stewardship. We use recyclable or reusable packaging, with a long-term goal of achieving 100% circular packaging. Community Education – We host workshops, pop-ups, and online content that teach consumers about ingredient safety, sustainability, and the importance of conscious beauty choices. Environmental Responsibility – A portion of our proceeds supports environmental restoration projects, including reforestation and ocean clean-up initiatives. Advocacy for Safer Products – As an EWG Verified® brand, we actively advocate for transparency in beauty, helping consumers avoid harmful chemicals and make healthier choices. Through these efforts, OYU Botanica seeks to inspire a movement where beauty is measured not only by results but also by its contribution to a better world.
What they need right now
Funding and brand awareness